About Us
About Us
RocStar Fitness is more than just a brand—it’s a movement dedicated to health, wellness, and community. Originally established in 2017 as an apparel company, RocStar Fitness was reimagined in 2025 with a greater purpose: to create a space where fitness, nutrition, and recovery come together under one roof.
We understand that prioritizing and investing in your body requires commitment—one that not everyone chooses to make. But at RocStar Fitness, we believe the benefits far outweigh the sacrifice. The reward of a strong, healthy lifestyle is invaluable, and we are committed to helping individuals recognize their full potential through fitness, nutrition, and self-care.
At RocStar Fitness, we don’t just talk about values—we live by them. Our RICH core values guide everything we do:
• Resilience – Pushing through challenges and never backing down from growth.
• Influence – Empowering those around us to reach new heights.
• Consistency – Showing up every day with dedication and discipline.
• Humility – Staying grounded, learning from others, and always striving for more.
Together, we create a culture rooted in:
•Respect
•Inspiration
•Credibility
•Hunger
A culture where individuals are motivated to push beyond limits and become their best selves.
Meet the Founder
Rocky Gallegos, a Denver, Colorado native, was born and raised with a deep appreciation for family, strong values, and integrity. These principles have shaped his vision for RocStar Fitness—not just as a business, but as a platform for positive impact. Taking a leap of faith into the business world, Rocky is determined to create more than just a fitness brand; he’s building a resource that helps people push past their limits and elevate their overall well-being.
With a passion for helping others become the best version of themselves, Rocky is driven to make RocStar Fitness a transformative force in the industry. Whether you’re looking to challenge yourself in the gym, fuel your body with the right nutrition, or focus on recovery and self-care, RocStar Fitness is here to support you every step of the way.
Join us as we build something extraordinary—where strength meets purpose, wellness meets community, and every individual has the opportunity to shine like a RocStar.
